How AI is Powering the Rx-to-OTC Transition in Healthcare

What if visiting the doctor is as simple as opening an app? What if you have the tools to make informed decisions about your health without waiting weeks for an appointment? In this episode of The Intelligent Leader, host Shashank Garg engages with Fady Boctor, President and Chief Commercial Officer of Petros Pharmaceuticals, to explore how technology is revolutionizing the pharmaceutical industry—and empowering consumers like never before.

This isn’t a dry, clinical discussion. It’s a dynamic brainstorming session on the future of healthcare. Fady, a seasoned leader with over two decades of experience in the pharmaceutical industry, offers his perspective on how data, AI, and innovation are reshaping traditional healthcare. “The healthcare landscape is evolving faster than we imagined,” he explains, “and it’s putting the power in the hands of the consumer.”

The conversation dives into the transformative impact of self-service platforms and AI-driven tools on patient education and engagement. Fady highlights the potential of AI while addressing its challenges, noting, “AI is only as good as the data you feed it.” He emphasizes the importance of oversight to ensure models remain unbiased and effective. Yet, this transformation isn’t just about technology—human judgment and governance are critical to guide AI for true consumer benefit.

What makes this discussion unique is Fady’s ability to bridge healthcare with lessons from other industries. Drawing inspiration from tech and retail, he illustrates how their strategies for change management can be adapted to the pharmaceutical world. For instance, using AI platforms initially designed for customer service can streamline change processes in healthcare, making them more efficient.

The FDA’s evolving role also features prominently in the discussion. Once seen as a hurdle, regulatory agencies are now fostering innovation. Coupled with a growing consumer appetite for accessible healthcare solutions, this opens exciting opportunities for companies like Petros Pharmaceuticals. “It’s a great time to be in healthcare if you’re willing to innovate,” Fady says confidently.

Perhaps most inspiring is Fady’s vision for a future where empowered consumers drive better health outcomes. With tools enabling self-care and greater access to personal health data, individuals are taking charge of their wellness journeys. “The more we empower consumers, the better their health outcomes will be,” Fady asserts. This shift isn’t just technological—it’s cultural, redefining how we approach healthcare.

By the end of the episode, you’ll have a fresh perspective on what healthcare could—and should—become. Whether you’re an industry professional, a tech enthusiast, or someone curious about innovation’s impact on daily life, this episode is packed with insights that will inspire you.

Listen to the full episode of The Intelligent Leader to explore how Fady Boctor and his team at Petros Pharmaceuticals are transforming healthcare. Don’t miss this thought-provoking conversation!